'Be Like Eich'

Earlier this season, Boston University created 'I Like Eich' buttons has a way of supporting freshman sensation Jack Eichel's campaign for the Hobey Baker Award.

Now, on the eve of Boston University playing in the Frozen Four in their hometown of Boston, the school has created a YouTube video featuring Eichel called 'Be Like Eich' with a song sung to the tune of the iconic 'Be Like Mike' Gatorade commercial.

Here's the video, which features highlights of Eichel both playing for the Terriers and skating with some local youth players: